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Make the most of staying at home.

Make the most of staying at home.

April 10 2020

At Frey, it’s always been our mission to inspire others to create and assemble homes that are unique, soulful and tell a good story.
As we spend more time at home and stay in this Easter, we’re introducing a new series of regular updates to help you holiday at home, work at home and play at home, with style and soul.

5 Home Accessories for Spring

5 Home Accessories for Spring

August 23 2019
Heading into Spring, we've selected 5 accessories that we think you'll love and will give your space a fresh, seasonal update as we countdown to the warmer weather.  Incorporating unique patterns and textures from around the globe, these timeless pieces will brighten your space and complement your exisiting interior.
Detox at the Dairy

Detox at the Dairy

August 16 2019
Introducing you to The Dairy, the new sister to the cosy get away cabin, 'Log Box Red Hill'.  A perfect year-round retreat on the stunning Mornington Peninsula.
Frey Travel Guide Iceland

Travel Guide - Idyllic Iceland

July 15 2019
Continuing our global adventures, we journey to Iceland, the Nordic nation with a dramatic landscape of volcanoes, geysers and glaciers and currently on everyone's bucket list.
Frey's Guide to Faux Flowers and Plants

Frey's Guide to Faux Flowers and Plants

May 28 2019
Flowers can instantly transform a room, but they also require a lot of time and maintenance to keep them looking wonderful. Frey has a curated collection of faux flowers and we select only the best examples for our range.
Travel Guide - Organic Oasis, India

Travel Guide - Organic Oasis, India

April 25 2019
As one of the world’s most culturally, religiously and historically significant destinations, India is larger than life with a population that exceeds one billion and floods your senses with awe-inspiring destinations and ancient customs. Here, we take a snapshot of Mirvana, the organic oasis that lies within the Thar Desert.
Travel Guide - Journey to Jordan

Travel Guide - Journey to Jordan

March 19 2019
Journey to Jordan - we take you on an adventure to one of the world's greatest travel destinations. With more people starting to explore the middle east, this tiny, intriguing country's popularity is beginning to soar.  With a sea to float in, desert camping, archaeological sites to discover and delicious food, it's easy to see why. 
Mario Gerth at Frey

Mario Gerth's Journey Down Under

February 28 2019
It's been almost 5 years now since Frey launched Mario Gerth onto the Australian market. 
Tribal Detailing, a forever trend in interiors

Tribal Detailing, a forever trend in interiors

July 3 2018
Here at FREY we love tribal detailing within the interior design marketplace and are taking notice of how it is continually growing. With strong and distinct patterns and colour ways, it is being embraced by fashion, textile and design counterparts a like. Its strength has come with its move to be more contemporary in shape and form.
Handelsmann + Khaw – South Coast House

Handelsmann + Khaw – South Coast House

July 3 2018
South Coast House is a product of Handelsmann + Khaw; Tania Handelsmann and Gillian Khaw who collaborate with their clients to develop elegant, unique environments. Here we see the use of textures and colour combinations with natural, earthy tones. There is a variation of materials in the beading, leather and patterns scattered around the beautiful home.
Giovanna Aryafara and OMO Child Ethiopia

Giovanna Aryafara and OMO Child Ethiopia

June 4 2018
One of Frey’s favourite friends is Giovanna Aryafara, the talented photographer whose breathtaking imagery captures people in their natural environment and tells their story without words. Giovanna’s love of photography started 40 years ago but another, more recent passion of hers is the Omo Child Ethiopia Charity.
Beautiful Gifts for Beautiful Women

Beautiful Gifts for Beautiful Women

December 19 2017
The team at Frey have been busy curating our range for women this Christmas season. Below is a collection of great gifts that we have hand picked and are available to view online and shop in store.
Great Gifts for Great Men

Great Gifts for Great Men

December 9 2017
The team at Frey have been busy expanding our Men’s range this Christmas season. Below is a collection of great gifts that we have hand picked for the men in your life available in store and online. From leather keepsake boxes to brass bottles openers, theres some very unique and special gifts to choose from.
The Perfect Gifts for Teachers

The Perfect Gifts for Teachers

December 4 2017
With the end of the school year in sight, we have made it easy and seamless in choosing a great gift under $50 for the wonderful teacher in your child’s life! Pop in store or peruse online to purchase these beautiful gifts.
LA Cool Meets Interior Luxe

LA Cool Meets Interior Luxe

December 3 2017
Meeting the true characteristics of a luxe, global home, this LA house exudes so much style with interiors designed by Tammy Price of Fragments Identity, beautifully photographed by Jenna Peffley…Enjoy!
Ujamaa Charity Event at FREY

Ujamaa Charity Event at FREY

November 27 2017

Ujamaa Charity Event at FREY

“Bush Onion Dreaming” by Glorine Nungarrayi Martin

“Bush Onion Dreaming” by Glorine Nungarrayi Martin

October 14 2017
A few months ago we got the pleasure of traveling to Uluru, the Aboriginals most sacred land in Australia. On our travels we got the opportunity of finding beautiful artwork to feature in our showroom. “Bush Onion Dreaming” (Janmarra Jukrrpa) by Glorine Nungarryi Martin is one of the pieces that we have on display. The piece is a simple and beautiful. Black, white and burgundy colours repetitively dance across the canvas to create the masterpiece. “Ladies are going hunting for bush onions, with sticks and coolimons” is written on the back of the canvas, giving you a story to the painting.
Safari Through India

Safari Through India

October 8 2017
A luxurious look into a holiday & “glamping” style we can only dream of.
Monochrome Magic

Monochrome Magic

October 1 2017
The beautiful home of Pamela Makin, owner and founder of Les Interieurs, was recently featured in Belle Magazine. With the same ethos as Frey, sourcing one-off global treasures is part of what defines her style. Here we take a peak inside her fabulous home.
Frey welcomes Giovanna Aryafara … photographer of images with soul.

Frey welcomes Giovanna Aryafara … photographer of images with soul.

September 18 2017
We here at Frey are very excited to welcome our newest artist, Giovanna Aryafara. Giovanna is a New Zealand born artist whose work studies a small number or African tribes located in the southern most part of Ethiopia. Her images grab ones attention from the beautiful expressiveness in her subjects faces. Brothers, sisters, mothers and children, her work truly showcases the beauty and heritage of the traditional African tribal culture.
Stuart Cantor Photography

Stuart Cantor Photography

September 3 2017
Old School Glamour are three words that resonate when describing the work of Stuart Cantor.
The posts of Buni, the boy from the well.

The posts of Buni, the boy from the well.

August 27 2017
As many of you know, we recently changed our famous street art by Danny Awes (90 degrees art) from "Gani" to "Buni", the boy from the well. This striking image originated from Mario Gerth, a world renowned artist who's work we stock in our store. We love people's reactions to the piece and how the community has embraced it.
Father’s Day is around the corner. Here are our Top Picks for that special dad in your life.

Father’s Day is around the corner. Here are our Top Picks for that special dad in your life.

August 25 2017
Fathers day is just around the corner! What does that mean? Well, for a lot of you, it means that you have no idea what gift to give for Father’s Day. To help you out, below we have made a little collection of our Top Picks for Father’s Day. These items are sure to make any Dad happy!
Seeing things differently.. Frey welcome’s Melbourne based artist, Kate Collingwood.

Seeing things differently.. Frey welcome’s Melbourne based artist, Kate Collingwood.

July 22 2017
Melbourne based artist, Kate Collingwood, has been photographing people and places for more than 20 years. She has travelled to incredibly remote places, and around familiar neighbourhoods forever seeking out the unusual and interesting. Her work spans a diverse range of subjects, yet her candid style remains consistent and recognisable. We are incredibly excited to welcome Kate Collingwood as our next featured artist at FREY.
New Kid on the Block

New Kid on the Block

July 11 2017
Most of you by now will have seen the beautiful Mario Gerth artwork we proudly stock here in store, and the wall mural we had done of one of our long time favourite pieces, Gani, from the Karo tribe of Ethiopia.
RE-BRAND: HOME BY TRIBAL becomes FREY.

RE-BRAND: HOME BY TRIBAL becomes FREY.

July 2 2017
| A FRESH NEW LOOK
We’ve been working away behind the scenes for the past couple of months fine-tuning our website and expanding on the work we do, which we are so excited to be able to finally share with you all. Along with a freshly updated website, we have also worked with some truly beautiful clients on a number of styling projects completed this year, and we are proud to now be able to share more of this side of our work with you, as well as newly styled products available both in store and online. 
Douglas and Douglas

Douglas and Douglas

June 22 2017
With a large extent of our inspiration coming from Africa, the team at Frey truly appreciate the fusion of cultural influences integrated into contemporary clean lines and cutting edge trends within interior and exterior spaces.
Giraffe Manor

Giraffe Manor

June 19 2017
Set within 12 acres of private land, and surrounded by 140 acres of indigenous forest, Giraffe Manor is an oasis of calm from the hustle and bustle of Nairobi, Kenya, and a world away from the standard of boutique hotels we are accustomed to in the western world.
Passport To: Salone Del Mobile Milan

Passport To: Salone Del Mobile Milan

May 12 2017
Held in early April this year, Milan’s Design Week, Salone Del Mobile is a bit like the New York fashion week for Interiors.
Handelsmann + Khaw

Handelsmann + Khaw

April 23 2017
With the finalists revealed for the BELLE COCO REPUBLIC 2017 Interior Design Awards, we would like to introduce you to one of our personal favourites, Handelsmann + Khaw.
Happy Easter Dreaming

Happy Easter Dreaming

April 16 2017
The team at Home By Tribal would like to wish our all beautiful followers a happy and safe Easter break! If you saw our most recent newsletter you will notice we have recently added more stunning work by the talented Stuart Cantor to our collection here in store, and thought we’d give you a broader overview of his work to scroll through. From the Amalfi Coast to the rooftops of Marrakech…happy Sunday dreaming. X
Treasures of the Sea

Treasures of the Sea

April 8 2017
Here at Home By Tribal we are passionate about creating beautiful spaces using global treasures sourced from many different corners of the world. With that in mind, we are proud to be able to say that any coral we have in store comes directly from certified fourth generation coral harvesters in Queensland, who carefully hand- select a limited supply of coral that is both fast growing and in abundance.
Statement Tiles

Statement Tiles

April 2 2017
When it comes to creating a statement within a home, tiles can often be overlooked and treated as something more to serve a purpose rather than to create a wow-factor. However when brought together in the right space, they really can be both functional and beautiful at the same time.
Poolside Pinks

Poolside Pinks

March 28 2017
As we slowly feel the weather starting to change and the evenings becoming cooler, we are already feeling nostalgic for long hot summer days, pastel pink tones and lounging by the pool. So in celebration of a long hot Australian summer, here are a few picturesque pink poolsides to get you dreaming along with us…
Juju Heaven

Juju Heaven

March 18 2017
We have just finished unpacking the latest shipment fresh in from Cameroon, of the most exquisite traditional Juju Headdresses, and in a variety of different colours too!
From Tanzania with Love

From Tanzania with Love

March 3 2017
We’ve had a wonderful week here at Home By Tribal HQ, and were delighted to receive some special news that is sending us into the weekend with a smile….